When we invented an ultra-light pocket knife weighing little more than a letter in 2010, we had no idea it would be such a hit.
Our knife was originally designed for Baladeo and geared to the hiking enthusiasts that have trusted us for over 20 years. Aside from our traditional clients, though, we’ve noticed that other people, all over the world, like our knife and use it on a daily basis. We’re stoked, and want to make the pocket knife a new (or revisited) every-day basic for as many people as possible.
Why? Let’s be honest: a Deejo isn’t just useful – it’s beautiful
And because every customer is unique, we can custom design a Deejo that reflects who you are.
Flamboyantly talkative, Luc Foin is enthusiastic about gear, especially when he is talking about knives. He always has one in his pocket and currently carries the “15 grams,” the lightest of the Deejo. Luc has an incredible love of objects, especially the ones that have found a place in our regular lives. He is a nostalgic man who is always looking to the future.
Stéphane Lebeau tempers the passion of his friend. Where Luc is impulsive, Stéphane is patient and rational. “I am a cold blooded mammal,” he likes to say. He leads product design and development with a pencil in hand and an eye for detail that his friend admittedly, does not have. Stéphane Lebeau is not the more athletic of the two but he readily accepts that he could never direct a company making sports items. He’d much rather take a walk with nature, examining insects and carrying a juniper deejo wood, enjoying the natural perfume of this very special wood.